Join us for a special online class on how to create a sustainable cannabis business. This 3-hour class is perfect for anyone interested in starting a cannabis business or looking to take their existing business to the next level.
During the class, you’ll learn valuable tips and strategies for developing a successful cannabis business, including how to create a solid business plan, financial planning, product development strategies, branding and marketing tips, and compliance and regulation requirements.
Our expert instructors have years of experience in the cannabis industry and will provide you with the tools and resources you need to succeed. You’ll receive worksheets, checklists, and templates to help you apply what you learn to your own business venture.
Sign up now to secure your spot and get the expert guidance you need to succeed in the cannabis industry.
Foundations of the Cannabis Industry: Opportunities, Challenges, and Business Planning:
- Introduction to the cannabis industry and its current state (legalization, market trends, etc.)
- Identifying opportunities and niches in the industry (e.g. hemp-based products, edibles, medical cannabis, etc.)
- Developing a business plan (including funding, marketing, and legal considerations)
- Common challenges faced by new business owners in the cannabis industry and how to overcome them.
Building a Successful Cannabis Business: Team Management, Compliance, and Growth Strategies:
- Building and managing a team (hiring, training, and retaining employees)
- Compliance with local and state regulations (e.g. licensing, permits, taxes)
- Best practices for product development and quality control
- Establishing relationships with vendors and suppliers
- Strategies for scaling and expanding the business.
Growing Your Cannabis Business: Branding, Financial Management, and Ongoing Support:
- Creating a strong brand and marketing strategy (including online presence, advertising, and customer engagement)
- Maximizing profitability and managing finances (budgeting, cash flow, and financial reporting)
- Navigating challenges specific to the cannabis industry (e.g. banking and payment processing)
- Resources for ongoing support and education in the industry.
Each student will receive the following Create a Sustainable Cannabis Business templates + Grant links:
- Business Plan Template – This template includes sections for market analysis, financial projections, marketing and sales strategy, and management and organization.
- Cannabis Compliance Checklist – Stay on top of the complex and ever-changing regulations in the cannabis industry.
- Product Development Worksheet – A worksheet that helps students plan out the development of their products, including the costs, materials, and processes involved in creating their products.
- Branding and Marketing Checklist – A checklist that outlines the key elements of creating a solid brand and marketing strategy, including logo design, website development, social media presence, and advertising. A comprehensive branding and marketing checklist can help students in your course create a solid and effective brand that resonates with their target audience and drives sales.
- Financial Planning Worksheet – A worksheet that helps students plan out their finances, including projected revenues, expenses, and cash flow.
- Business Launch Timeline – A timeline that outlines the key steps involved in launching a cannabis business, including research, planning, product development, and marketing. Students can use this timeline to keep themselves on track and ensure that they are meeting all of their goals and deadlines.